The value of social linkers

In his international bestseller book, 'The Tipping Point', Malcolm Gladwell refers to 'Connectors' or people 'with a special gift for bringing the world together'.... 'the kinds of people who know everyone' and their real importance is not only the number of people they know, but the kinds of people they know. In Gladwell's definition, Connectors are 'people whom all of us can reach in only a few steps because, for one reason or another, they manage to occupy many different worlds and subcultures and niches'. Gladwell's description fits a group of people who may not be necessarily known in high end business or political circles or celebrity/social pages of magazines and electronic media however their influence and 'connecting' may be profound. Everyone in their life may run across local connectors and from time to time, and occasionally people who traverse much greater boundaries. 'Connectors' however are not networkers as a connector is someone who can span many different worlds not merely within one profession or industry.